Popcorn, cola and chocolate — and the seat that takes the hit
Sugar, salt and grease cut into the fibres and destroy the seats from within. We've delivered cinema seat cleaning across the Nordics since 2000, keeping seats presentable year after year.
We work with
You don't sell tickets, you sell experiences
You have 15 minutes between screenings to make an auditorium invisible again.
The guest comes to forget the room around them. A sticky armrest, a stain on the seat in front or a smell that doesn't belong pulls the guest out of the film and back to reality.
The auditorium should be invisible. That's the whole point of it.
What guests bring into the auditorium stays behind
Between screenings, your staff have 15–20 minutes to get the auditorium ready. What gets done is the rough clear-up. What doesn't has already soaked into the fabric.
Cinema seat cleaning and protection
We tailor cinema seat cleaning to the material: a genuine leather recliner shouldn't be treated like an upholstered wool seat. We have the experience and the certifications to get it right every time.
Protection that makes daily operations easier
An invisible layer that stops liquid, sugar and grease from penetrating the fibres. Spills wipe up quickly between screenings. Lasts up to 5 years and extends seat life.
- WoolSafe Approved, IICRC-certified and BREEAM Exemplary, verified by Eurofins
- Water-based and PFAS-free
- Doesn't affect the seat's flame-retardant properties
- Ready for use again after 4–6 hours
- Dedicated products for leather, faux leather and textile
Resetting auditoriums after years of service
Dark headrests, greasy armrests and discoloured seats are cleaned right down to the base. Sugar and salt wash out, grease dissolves — seats look close to new again.
- Fresh colours and a clean look
- Should be followed by re-impregnation
- No new deep clean typically needed for around two years
Restoration instead of replacement
Furniture too worn for deep cleaning and too good to discard, we restore. It comes back with fresh colours and a near-new look.
- The furniture that is neither new nor broken
- Back to the same customer or on to a new one
- Extends the lifetime instead of replacing
- Send us a photo and we will assess the piece
See it on video
This is what the cleaning and impregnation look like in practice — three short clips from technicians on the job.
Carpet cleaning
Before and after treatment
Upholstery cleaning
Thorough deep cleaning
Impregnation
Protection that lasts
We know the cinemas of the Nordics,
and every kind of seat
Since 2000 we've worked with cinemas, cultural centres, theatres and opera stages across the Nordics. Whether the seats are wool, microfibre, leather or faux leather: we've treated it, many times over. The technicians who deliver cinema seat cleaning are certified to IICRC and WoolSafe standards, and you can read more about our textile protection and deep cleaning services.
Certifications that matter to you
Read more about our certifications
How we work in cinemas
Cinema seat cleaning in practice: from premium recliner auditoriums to classic cinema seats at Norwegian and Nordic cinemas.
The difference is clear
Drag the slider to see how textiles and furniture can take on a cleaner, better-kept look after treatment.
Carpet cleaning and protection
Carpets in foyers, stairways and auditoriums take in everything dragged in from outside — salt in winter, spills from the kiosk, sweets trodden into the pile. Thorough cleaning combined with protection makes them easier to maintain.
- Removes even the most stubborn stains
- Restores colours and texture
- Extends the carpet's lifespan
Leather furniture cleaning and protection
Leather needs the right treatment to stay looking good over time. We treat leather furniture with dedicated formulas that preserve and extend the life of your leather interiors.
- Removes old stains and discolouration
- Protects against future spills and wear
- Gives leather furniture a clean, inviting look
Chair cleaning and textile protection
We restore the chair to as close to new condition as possible, while protecting it against future stains and damage.
- Removes even the most stubborn stains
- Provides long-lasting protection against new dirt
- Significantly extends the chair's lifespan
Impregnation is an investment, not an operating expense
If this needs to go to finance, here is the argument — short, clear and ready to send.
Argument til økonomi
For procurement and finance: capital improvement vs operating expense
Vis detaljer
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The difference between our two services
There is an important accounting difference between the two services we deliver, and that difference directly affects how the cost can be treated in your budget.
Impregnation gives the cinema or theatre seat a property it did not have before. An untreated surface has no protection against liquid and dirt. After Fiber ProTector treatment, that same surface has a new and lasting property: liquid beads off, dirt does not soak in, and the textile's lifespan is extended by up to 50% — provided the maintenance programme is followed.
In accounting terms this is a capital improvement, not maintenance. Under current accounting principles and generally accepted accounting practice, such improvements can be capitalised and depreciated.
Deep cleaning on its own, by contrast, is maintenance. Deep cleaning restores a condition that existed before, and must as a rule be expensed directly as an operating cost.
| Deep cleaning only | Deep cleaning + impregnation | |
|---|---|---|
| Accounting treatment | Operating cost (maintenance) | Capital improvement (can be capitalised) |
| Impact on the operating budget | Full cost in year 1 | Spread across the depreciation period |
| Effect on interior lifespan | No lasting extension | Up to 50% longer + service agreement |
| Need for re-treatment | Annually or more often | Every 2 years |
| Total cost over time | Higher | Lower |
The final accounting assessment is made by your organisation's own finance department, in line with applicable accounting legislation and the relevant rules for your sector.
Fiber ProTector-treated cinema and cultural interiors are:
Easier to clean
Stains come off with warm water and a cloth, no chemicals needed. Daily cleaning is up to 50% faster.
Better for the indoor climate
Less build-up of dust and particles in the fibres, and less strain on the ventilation system.
Resistant to UV
Reduced sun fading and colour loss over time. Colours stay fresh, even in rooms with plenty of daylight.
Hard-wearing
Reduced surface friction means less fibre breakdown from daily use and cleaning.
Longer lifespan
Up to 50% longer lifespan for textiles and carpets. The need for deep cleaning is postponed by up to 75%.
A documented environmental choice
Water-based and PFAS-free. WoolSafe Approved, BREEAM Exemplary and Nordic Swan Ecolabelled cleaning product.
From assessment to finished
Free assessment
We evaluate the auditorium, seat types and usage patterns, and give you a concrete quote without disturbing the screenings.
Planning
We go through the job with you and agree when the work takes place. Your operation comes first.
Professional execution
Experienced, certified technicians with the right equipment for each material. No dismantling of seats.
Regular follow-up
We set up a maintenance plan that keeps the auditorium presentable for your guests, without it ever surprising the budget.
Why cinemas choose Fiber ProTector
Every cinema has its own rhythm. We plan the work around your screening schedule and carry it out as agreed. A typical auditorium is treated within an agreed window, and the seats are dry and ready before the next screening. Your cleaning staff are trained in how to get the essentials done in fifteen minutes.
- We plan around your screening schedule
- Cleaning staff are trained in stain handling
- Flame retardancy intact, 12 fire tests passed
- Certified product and certified applicator
- With cinemas, cultural centres and theatres since 2000
What our customers say
Excerpts from reference letters and recommendations from customers in this industry.
The partnership has given our cinema seats and furniture better durability and a longer lifespan, which in turn saves us ongoing maintenance costs. I give Fiber ProTector Norge my strongest recommendations!
Espen Lundberg Pedersen
COO / Sales and Operations Director, Nordisk Film Kino (Nordics)
Oslo
We have seen a marked improvement since switching to Fiber ProTector. Our auditoriums look really good and require minimal day-to-day care.
Søren Bak Kølsen
Cinema Manager Herning, Nordisk Film Biografer A/S
Herning, Denmark
When the job was done, the seats looked like new. I have no hesitation in recommending Fiber ProTector's services.
Hans Øksenvåg
Operations Manager, Bergen Kino AS
Bergen
Thank you so much for cleaning our auditorium. It turned out absolutely fantastic! We are almost dazzled when we walk in there now.
Marianne H. Erlandsen
Cinema Manager Aurora Kino Kirkenes, Aurora Kino IKS
Kirkenes
After the treatment the textiles regained their lustre and shine, and stain removal is now very easy. The overall impression is very good.
Lisbeth Aasland
Operations Manager, Det Norske Teatret
Oslo
Book an assessment for your cinema
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